About Customer Contact Week
Customer Contact Week, organized by Customer Management Practice (CMP), has been running for over 25 years. It is recognized as the world’s largest customer contact event, serving as a vital platform for top executives and professionals in the industry.
Key Information:
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When: The event typically takes place over several days, often featuring multiple editions throughout the year, such as the upcoming CCW Orlando in January 2026 and CCW Las Vegas in June 2025.
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Where: Caesars Forum in Las Vegas, Nevada, is a modern convention center known for its flexible event spaces and central location on the Las Vegas Strip, providing extensive facilities for large-scale trade shows.
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Why Exhibit: This show is crucial for Finance & Banking companies aiming to connect with customer contact and CX executives. It offers unparalleled opportunities to showcase innovative solutions and establish industry leadership in customer experience management.
Who Attends Customer Contact Week
Understanding the attendee profile is essential for designing an effective booth strategy.
Attendee Insights:
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Demographics: Attendees primarily consist of contact center and CX executives, along with a broad range of customer contact professionals. The CCW Digital community alone boasts over 185,000 members, indicating a vast network of engaged professionals.
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Decision-Making Authority: The event serves as a platform for top executives in the industry, suggesting a high concentration of decision-makers and influencers capable of evaluating and approving significant investments in customer contact solutions.
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What They’re Looking For: Attendees are actively seeking solutions, technologies, and strategies to enhance customer experience, optimize contact center operations, and drive business growth through superior customer engagement in the Finance & Banking sector.
How to Succeed at Customer Contact Week
Successful exhibitors at Customer Contact Week share common strategies that maximize their ROI.
💡 Success Strategies:
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Booth Placement: Strategic booth placement at Caesars Forum involves understanding attendee flow patterns. High-traffic areas near key sessions or popular networking zones typically offer maximum visibility for Finance & Banking exhibitors.
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Engagement: Effective engagement at Customer Contact Week often involves interactive demonstrations, leveraging Klik SmartBadges for lead tracking, and participating in gamified experiences like the Demo Drive to attract attendees.
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Lead Capture: Implementing robust lead capture strategies, including the use of Klik SmartBadges for seamless data collection, is essential for maximizing ROI and following up effectively with a large volume of interested professionals.
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Mistakes to Avoid
Common mistakes include underestimating the scale of the event, failing to integrate interactive elements, and not having a clear follow-up strategy for leads generated via tools like SmartBadges. Exhibitors should also avoid generic messaging that doesn’t resonate with high-level CX executives.
Planning Your Exhibit at Caesars Forum
Caesars Forum is an indoor convention center designed to host large-scale trade shows and conferences, offering extensive exhibit halls and meeting spaces.
Exhibitors at Customer Contact Week should plan for:
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Coordination with Caesars Forum’s specific labor requirements for installation and dismantle.
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Adherence to strict move-in and move-out schedules to avoid penalties.
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Careful planning for utility drops, including power and internet, based on booth design.
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Understanding venue policies for booth construction and material handling.
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How Pure Exhibits Helps
Pure Exhibits helps Customer Contact Week exhibitors navigate these logistics with experienced project management. We coordinate directly with Caesars Forum services, manage all necessary paperwork, and ensure seamless installation and dismantle, allowing exhibitors to focus on their engagement strategy without logistical stress.
