The people walking this floor break systems for a living. Your booth is next.
Fixed-price Black Hat USA exhibits — design, fabrication, graphics, freight, installation and dismantle in one number that doesn’t move. Pre-built, lit and photo-approved before it ships, so the booth facing InfoSec’s most technical audience has already passed its own inspection.
Filters the booths below — every one shows its Las Vegas price.
Black Hat USA draws security researchers, InfoSec practitioners and enterprise buyers who evaluate vendors the way they evaluate code — skeptically, and by looking closely. The work below is what we build for security companies: structures designed around the demo and the technical conversation, with every project moving through one team from first rendering to dismantle.
Radware
Hands-on stations inside a four-sided island — built for a floor that judges vendors on depth, not decoration.
SpyCloud
Interactive stations built for the one-to-one conversation that actually convinces a security buyer.
Appdome
Security demo theatre built to hold high-volume technical traffic across a compressed two-day floor.
Microsoft
Modular island scaled to repeat across a multi-show enterprise security programme.
Fulcrum GT
Full-height LED as the structure, not an add-on — visibility that holds up against a floor full of demo booths.
IMAX
Large-format island built around a controlled presentation, not a passive display.
Teramind
1,800 sq ft island with demo zones built for technical walkthroughs.
WillowTree
Meeting-led layout — enclosed rooms for the technical conversations that don’t happen in an open aisle.
Black Hat USA runs training and briefings across most of the week, but the business hall itself is open for a compressed two-day window. Every attendee who walks it arrives with intent — this isn’t a floor people wander for badges. The most expensive Black Hat mistake isn’t a bad booth; it’s a booth that takes too long to make its point.
A large, well-run building with its own dock schedule and move-in windows. Freight that arrives outside its window waits — and waiting is billed by the hour. We plan the booth and the freight plan to the building’s actual schedule, not the show’s mailing address.
With only two days on the floor, there’s no slow build to a Wednesday rush — every visitor who walks up on day one is already qualified. Booths win here on immediate clarity: what you do, who it’s for, and one interaction that proves it, readable before someone finishes their first step past your sign.
DEF CON follows immediately after in the same city, and a number of security brands work both events on a single trip. That doesn’t have to mean building twice — we can plan graphics and structure that carry cleanly from one show into the next without a full rebuild.
Booth space, electrical, drayage, rigging and cleaning are billed to every exhibitor directly by the show — no exhibit house can absorb them and none should claim to. What we do is calculate them for your exact booth before you commit, and file every order at advance rather than floor rates.
Trade show invoices grow the same way everywhere: labour hours over estimate, revisions rebilled as change orders, graphics reprints, supervision time nobody flagged. Our model is the opposite — the number you approve is the number you pay, contractually. Design revisions are unlimited until you approve. The quote and the final invoice are the same document.
Design, fabrication, graphics, furniture, lighting, freight, installation, dismantle and project management in a single fixed price.
Your booth stands fully assembled and lit at our 65,000 sq ft facility, and you approve photographs of the actual build — not a render.
Space, electrical, drayage and rigging calculated for your exact booth before you commit — so the total is a number, not a range.
COI, EAC, electrical, rigging, freight windows — filed at advance rates, mapped to every exhibitor-manual deadline. Nothing lands on your desk three days before it’s due.
We quote higher and cost less. That’s the whole argument, and it’s why every booth below is published with its price rather than hidden behind a “request a quote” form.
Every booth below is priced for Las Vegas and available as a custom build for your brand — rented, not bought. Use the finder at the top of the page to narrow by size and budget.
12 booths · Las Vegas, Nevada pricing
The advance-order cutoff lands roughly eight weeks before the show — the exact date is in the facts strip at the top of this page, and it updates automatically each edition. For a summer show that cutoff sits in early June, which is also when many InfoSec teams are finalizing plans for DEF CON the same week.
Put these to every exhibit house you’re comparing — including us. They separate the vendors that stand behind a number from the ones whose estimate is an opening position. Our answers are printed here so you can hold us to them.
“They never just build the booth and disappear — I always know I have someone on call and ready to jump in when the unexpected inevitably happens. That level of responsiveness makes a huge difference in high-pressure event environments.”
“I’ve worked with Pure Exhibits for almost a year now, and have had such a great experience! They are our go-to for trade shows, and create memorable booths that represent our brand well. The team is incredibly responsive and reliable.”
“It’s always a pleasure to work with Utsav. The process is simple, straightforward, and high quality. I have worked with them for 3 years now and will continue!”
“Their team is incredibly flexible throughout the design process and truly collaborative in bringing ideas to life. I highly recommend Pure Exhibits to anyone looking for a reliable, thoughtful, and experienced exhibit partner.”
Tell us your footprint, your booth number if you have it, and what the booth needs to do. You’ll have design concepts and one fixed price back within 24 hours — including what the show will bill you directly.
Or call us directly — (800) 379-8451
