About GS1 Connect
GS1 Connect is the premier event for professionals leveraging GS1 Standards for supply chain and e-commerce efficiency. Organized by GS1 US, a not-for-profit global data standards organization, the event focuses on practical applications and industry collaboration.
Key Information:
-
•
When: The event is scheduled for June 9–11, 2026, running from Tuesday afternoon through Thursday morning. This timing allows for focused engagement without extending through a full work week.
-
•
Where: GS1 Connect is hosted in Las Vegas, Nevada, a prime location for major industry events. The exhibit area is located in the Belmont Ballroom on Level 4, opening Tuesday, June 9 at 2:30 PM PT.
-
•
Why Exhibit: This show is critical for companies seeking to implement GS1 Standards for supply chain transparency, e-commerce, and technology. It provides a unique platform for showcasing solutions that drive efficiency and data accuracy in the Retail & Consumer Goods sector.
Who Attends GS1 Connect
Understanding the attendee profile is essential for designing an effective booth strategy.
Attendee Insights:
-
•
Demographics: Attendees are primarily supply chain, e-commerce, and technology professionals from the Retail & Consumer Goods industry. They include individuals focused on grocery, foodservice, retail, and healthcare tracks, all seeking to understand and implement GS1 Standards.
-
•
Decision-Making Authority: While specific job title breakdowns are not provided, the focus on ‘real-world strategies’ and ‘trading-partner collaboration’ suggests attendees are influential in their organizations, capable of evaluating and recommending solutions.
-
•
What They’re Looking For: Attendees are looking for solution provider exhibits focused on GS1 Standards for supply chain transparency, efficiency, and e-commerce. They seek practical applications of advanced data carriers like 2D barcodes and strategies for trading-partner collaboration.
How to Succeed at GS1 Connect
Successful exhibitors at GS1 Connect share common strategies that maximize their ROI.
💡 Success Strategies:
1
Booth Placement: The exhibit area in the Belmont Ballroom on Level 4 suggests a concentrated floor plan. Securing a booth position that maximizes visibility from main thoroughfares or near key session rooms can enhance traffic flow to your exhibit.
2
Engagement: Given the focus on ‘solution provider exhibits,’ interactive demonstrations of how your technology or service implements GS1 Standards are highly effective. Emphasize real-world case studies and tangible benefits for supply chain efficiency.
3
Lead Capture: Implement a robust lead capture system that allows for quick data entry and immediate follow-up. Attendees are seeking concrete solutions, so capturing specific needs during interactions is crucial for post-show conversion.
⚠️
Mistakes to Avoid
Exhibitors often fail to clearly articulate how their offerings integrate with GS1 Standards, or they present generic solutions. Avoid this by explicitly connecting your products to supply chain transparency, e-commerce, or data accuracy challenges relevant to the Retail & Consumer Goods industry. Another mistake is underestimating the need for dedicated meeting spaces for in-depth discussions with serious prospects.
Planning Your Exhibit at Las Vegas
Las Vegas venues typically feature large, modern convention centers designed to host major international events, offering extensive exhibit space and comprehensive services.
Exhibitors at GS1 Connect should plan for:
-
•
Coordinating with experienced I&D teams to navigate Las Vegas labor requirements.
-
•
Adhering to strict move-in and move-out schedules to avoid penalties.
-
•
Securing necessary utility connections, including power and internet, well in advance.
-
•
Managing material handling and drayage services for efficient booth setup.
✓
How Pure Exhibits Helps
Pure Exhibits helps GS1 Connect exhibitors navigate these logistics with experienced project management. Our team coordinates with Las Vegas venue services, manages scheduling, and oversees on-site installation and dismantle, ensuring a seamless experience. We address potential challenges proactively, allowing you to focus on engaging attendees.
