Let's Connect
National Restaurant Association Restaurant, Hotel-Motel Show® May 16-19, 2026 Chicago

Trade Show Booth Rentals for National Restaurant Association Restaurant, Hotel-Motel Show®

Navigate the Western Hemisphere’s most influential foodservice event with confidence. Pure Exhibits delivers custom-designed, turnkey booth rentals for the National Restaurant Association Restaurant, Hotel-Motel Show®, ensuring your brand stands out amidst industry pioneers at McCormick Place and captures the attention of decision-makers sourcing new F&B solutions.

Get a Free Quote → Explore Booth Designs
1,500+
Exhibits Delivered
25+
Years Expertise
98%
Client Satisfaction
Afresh trade show exhibit
Zoho trade show exhibit
LHH trade show exhibit
Teramind trade show exhibit
Client Project
AfreshZohoLHHTeramind
Browse Booths ↓
1 / 42 / 43 / 44 / 4
💲

Predictable Show Budgets

Fixed-price quotes eliminate surprises common with McCormick Place logistics.

👁

Full Project Transparency

Clear communication avoids the vendor coordination headaches at major F&B shows.

🎧

Dedicated On-Site Support

Expert project managers navigate McCormick Place and show services for you.

✨

Impactful F&B Design

Custom exhibits crafted to attract sourcing attendees at this premier event.

Why Choose Pure Exhibits for National Restaurant Association Restaurant, Hotel-Motel Show® Booth Rentals?

Real solutions for real exhibitor pain points—not generic promises

🏭

Complete In-House Production

Our 45,000 sq ft facility builds 100% of your National Restaurant Association Restaurant, Hotel-Motel Show® booth in-house—including graphic printing. Every exhibit is assembled and inspected before shipping to McCormick Place.

✓

Full F&B Booth Dry Run

Your entire booth is fully assembled and inspected at our facility before shipping to McCormick Place. Problems get caught and fixed weeks before National Restaurant Association Restaurant, Hotel-Motel Show®—not hours before doors open.

💲

National Restaurant Association Restaurant, Hotel-Motel Show® Budget Certainty

Fixed-price quotes cover everything for National Restaurant Association Restaurant, Hotel-Motel Show®—design, fabrication, graphics, shipping, installation, dismantle. Avoid unexpected costs common for F&B exhibitors at large shows.

👤

Your McCormick Place Point Person

One dedicated PM who knows McCormick Place handles all show-service paperwork, vendor coordination, and timeline management specifically for National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors.

🎨

Food & Beverage-Focused Booth Design

Our in-house designers create custom exhibits tailored to National Restaurant Association Restaurant, Hotel-Motel Show® and the Food & Beverage audience, ensuring your brand’s unique flavors and innovations stand out.

⏰

McCormick Place Veterans

Pure Exhibits knows McCormick Place’s labor coordination, move-in windows, and logistics. We expertly navigate the specific challenges National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors face at this venue.

National Restaurant Association Restaurant, Hotel-Motel Show® Booth Rental Sizes & Pricing

Selecting the optimal booth size is crucial for maximizing your ROI at National Restaurant Association Restaurant, Hotel-Motel Show®. Let’s find the perfect fit for your objectives.

Click any booth size to see details

10×10 booth

10×10

100 sq ft · Inline

A 10×10 booth is ideal for introducing new products or concepts to the active sourcing audience at National Restaurant Association Restaurant, Hotel-Motel Show®, allowing for direct engagement without extensive space.

➕
10×10 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

10×10 Booth Rental

A 10×10 booth is ideal for introducing new products or concepts to the active sourcing audience at National Restaurant Association Restaurant, Hotel-Motel Show®, allowing for direct engagement without extensive space.

✓ Engaging product display
✓ Efficient tasting station
✓ Turnkey rental package
✓ Graphics included
View 10×10 Rentals →
10×20 booth

10×20

200 sq ft · Inline

The 10×20 provides ample room for both product demonstrations and dedicated meeting areas, making it a go-to choice for National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors seeking balance and efficiency.

➕
10×20 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

10×20 Booth Rental

The 10×20 provides ample room for both product demonstrations and dedicated meeting areas, making it a go-to choice for National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors seeking balance and efficiency.

✓ Dedicated sales consultation area
✓ Private meeting space
✓ Demo counter included
✓ Storage closet
View 10×20 Rentals →
20×20 booth

20×20

400 sq ft · Island

A 20×20 island booth at National Restaurant Association Restaurant, Hotel-Motel Show® offers maximum visibility from all directions, perfect for creating immersive brand experiences and fostering hospitality.

➕
20×20 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

20×20 Booth Rental

A 20×20 island booth at National Restaurant Association Restaurant, Hotel-Motel Show® offers maximum visibility from all directions, perfect for creating immersive brand experiences and fostering hospitality.

✓ Multi-zone product display
✓ 360° branding access
✓ Meeting room option
✓ Raised platform available
View 20×20 Rentals →
20×30 booth

20×30

600 sq ft · Island

This size allows National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors to host larger presentations, display comprehensive product ecosystems, and accommodate multiple teams with ease.

➕
20×30 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

20×30 Booth Rental

This size allows National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors to host larger presentations, display comprehensive product ecosystems, and accommodate multiple teams with ease.

✓ Theater presentation area
✓ Multiple demo stations
✓ Private conference room
✓ Live cooking demonstration zone
View 20×30 Rentals →
20×40 booth

20×40

800 sq ft · Island

A 20×40 booth provides the strategic advantage of a large footprint, ideal for coordinating multiple sales teams, hosting VIPs, and integrating diverse product lines at National Restaurant Association Restaurant, Hotel-Motel Show®.

➕
20×40 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

20×40 Booth Rental

A 20×40 booth provides the strategic advantage of a large footprint, ideal for coordinating multiple sales teams, hosting VIPs, and integrating diverse product lines at National Restaurant Association Restaurant, Hotel-Motel Show®.

✓ Full hospitality suite
✓ Multiple meeting rooms
✓ Product theater
✓ Executive lounge
View 20×40 Rentals →
20×50 booth

20×50

1,000 sq ft · Island

This expansive size allows your brand to become a major anchor at National Restaurant Association Restaurant, Hotel-Motel Show®, drawing significant traffic and dominating a key section of the McCormick Place floor with multi-brand strategies.

➕
20×50 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

20×50 Booth Rental

This expansive size allows your brand to become a major anchor at National Restaurant Association Restaurant, Hotel-Motel Show®, drawing significant traffic and dominating a key section of the McCormick Place floor with multi-brand strategies.

✓ Anchor booth positioning
✓ Multi-brand zones
✓ VIP experience area
✓ Custom architecture
View 20×50 Rentals →
30×30 booth

30×30

900 sq ft · Island

A 30×30 island booth offers a strong square presence at National Restaurant Association Restaurant, Hotel-Motel Show®, allowing for symmetrical design and equal access from all sides to maximize attendee flow and engagement.

➕
30×30 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

30×30 Booth Rental

A 30×30 island booth offers a strong square presence at National Restaurant Association Restaurant, Hotel-Motel Show®, allowing for symmetrical design and equal access from all sides to maximize attendee flow and engagement.

✓ Symmetrical design options
✓ Equal access from all sides
✓ Central focal point
✓ Integrated tasting bar
View 30×30 Rentals →
30×40 booth

30×40

1,200 sq ft · Island

This size enables exhibitors to craft a true pavilion experience at National Restaurant Association Restaurant, Hotel-Motel Show®, guiding attendees through an immersive journey of products and solutions, ideal for showcasing entire ecosystems.

➕
30×40 trade show booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®

30×40 Booth Rental

This size enables exhibitors to craft a true pavilion experience at National Restaurant Association Restaurant, Hotel-Motel Show®, guiding attendees through an immersive journey of products and solutions, ideal for showcasing entire ecosystems.

✓ Immersive brand environment
✓ Complete product ecosystem display
✓ Guided buyer journey
✓ Premium finishes throughout
View 30×40 Rentals →

Need a custom size? We design for any floor plan.

Request Custom Quote →

Our Work

Trade Show Booth Rentals We’ve Built

Showcasing impactful designs and seamless execution for leading brands across diverse industries at major events.

View All Projects ↗
Genea
20×20

Genea

Technology
Alibi
20×30

Alibi

McDean
30×30

McDean

Cronofy
20×20

Cronofy

WillowTree
20×30

WillowTree

Inteplast Group
40×50

Inteplast Group

Appdome
20×20

Appdome

AWS Teramind
20×30

AWS Teramind

Radware
20×20

Radware

SpyCloud
10×20

SpyCloud

Yuna
20×20

Yuna

Dunnhumby
30×30

Dunnhumby

Fulcrum
10×20

Fulcrum

How It Works

Your National Restaurant Association Restaurant, Hotel-Motel Show® Booth Rental in 6 Steps
From Concept to Show Floor

Pure Exhibits handles every detail from concept to dismantle, ensuring a flawless experience at McCormick Place.

💬

Strategy

Step 1
🎨

Design

Step 2
🖼

3D Render

Step 3
🔧

Build

Step 4
🚚

Shipping

Step 5
🛡

Install

Step 6
1

Discovery & Strategy

We begin by understanding your specific goals for National Restaurant Association Restaurant, Hotel-Motel Show®, including target attendees and key product launches, to craft a strategy that addresses the unique F&B market trends.

✓ Targeted strategy for F&B success
2

Custom Design

Our in-house design team creates a custom exhibit tailored to McCormick Place’s layout and the National Restaurant Association Restaurant, Hotel-Motel Show® audience, ensuring your Food & Beverage messaging is clear and compelling.

✓ Engaging, F&B-focused booth design
3

3D Visualization

Receive realistic 3D renderings and a virtual walkthrough of your proposed booth, allowing you to visualize exactly how your exhibit will appear at National Restaurant Association Restaurant, Hotel-Motel Show® well in advance.

✓ Clear booth vision, no surprises
4

Fabrication

Your booth is built in our 45,000 sq ft facility using premium materials and undergoes rigorous quality control, including a full dry run assembly, ensuring it meets all National Restaurant Association Restaurant, Hotel-Motel Show® requirements.

✓ Superior quality, perfect fit
5

Logistics & Delivery

We manage all logistics, including shipping your exhibit to McCormick Place, coordinating with drayage, and making necessary union labor arrangements specific to Chicago to ensure timely arrival and setup.

✓ Seamless McCormick Place delivery
6

Installation & Support

Our dedicated project manager oversees on-site installation at National Restaurant Association Restaurant, Hotel-Motel Show®, providing continuous support throughout the event and handling all post-show dismantle and return logistics.

✓ Stress-free on-site execution

Exhibitor Intelligence

National Restaurant Association Restaurant, Hotel-Motel Show® Exhibitor Guide: Booth Rentals & Success Tips

Insider knowledge from 25+ years of building booths for this show.

📊 About the Show
👥 Who Attends
🎯 Success Strategies
🏢 Venue Logistics

About National Restaurant Association Restaurant, Hotel-Motel Show®

The National Restaurant Association Restaurant, Hotel-Motel Show® has been held annually since 1919, establishing itself as the Western Hemisphere’s most influential foodservice event. Organized by Informa in partnership with the National Restaurant Association, it is recognized as a top industry trade show.

Key Information:

  • • When: This annual event consistently takes place in May, with the 2026 edition scheduled for May 16–19, providing a focused four-day window for industry engagement.
  • • Where: The show is hosted at McCormick Place in Chicago, Illinois, one of North America’s largest convention centers, offering extensive exhibit halls and facilities for a diverse range of exhibitors.
  • • Why Exhibit: For Food & Beverage companies, this show is critical for showcasing innovations, connecting with a global audience from over 100 countries, and engaging with buyers actively sourcing new products, equipment, and technology for their operations.

Who Attends National Restaurant Association Restaurant, Hotel-Motel Show®

Understanding the attendee profile is essential for designing an effective booth strategy.

Attendee Insights:

  • • Demographics: Attendees include restaurant owners, operators, chefs, hotel F&B directors, and other foodservice professionals. They represent a wide spectrum of the industry, from independent establishments to large chains.
  • • Decision-Making Authority: A significant percentage of attendees hold decision-making or purchasing authority. The 2025 show saw 63% of attendees sourcing food products and 30% sourcing beverages on-site, indicating strong buying intent.
  • • What They’re Looking For: Attendees are actively seeking solutions for operational challenges like rising ingredient costs and workforce issues. They look for unique foods, healthier menu options, new equipment, and technology to enhance efficiency and customer experience.

How to Succeed at National Restaurant Association Restaurant, Hotel-Motel Show®

Successful exhibitors at National Restaurant Association Restaurant, Hotel-Motel Show® share common strategies that maximize their ROI.

💡 Success Strategies:

1 Booth Placement: Strategic booth placement at McCormick Place should consider proximity to popular pavilions, main thoroughfares, and high-traffic areas where attendees congregate for demonstrations or networking events.
2 Engagement: Effective engagement involves interactive demonstrations, tasting sessions for FABI Award-winning products, and showcasing solutions that address current industry trends like unique flavors or healthier options. Celebrity-led demos also draw crowds.
3 Lead Capture: Implement robust lead capture systems that integrate with product demos and tasting experiences. Ensure staff are trained to qualify leads effectively, focusing on attendees actively sourcing specific categories like food or beverage products.
⚠️ Mistakes to Avoid

Exhibitors often under-estimate the sheer volume of attendees and fail to staff adequately, leading to missed opportunities. Another mistake is generic product displays; with 86% of consumers seeking unique foods, exhibits must highlight innovation and differentiation. Lastly, neglecting follow-up post-show can negate on-site efforts.

Planning Your Exhibit at McCormick Place

McCormick Place is a massive indoor convention center, requiring meticulous planning for logistics and on-site operations.

Exhibitors at National Restaurant Association Restaurant, Hotel-Motel Show® should plan for:

  • • Coordination with Chicago’s experienced trade show labor for efficient setup and dismantle.
  • • Adherence to strict move-in and move-out schedules to avoid penalties.
  • • Careful planning for power, water, and waste services for F&B demonstrations.
  • • Managing large crowd flow and ensuring clear pathways within your exhibit space.

✓ How Pure Exhibits Helps

Pure Exhibits helps National Restaurant Association Restaurant, Hotel-Motel Show® exhibitors navigate these logistics with experienced project management. We coordinate with McCormick Place services, manage all exhibit setup and dismantle, and ensure your booth is ready on time, allowing you to focus on engaging attendees.

Common Questions

National Restaurant Association Restaurant, Hotel-Motel Show® Booth Rental FAQs

How do you handle union labor coordination at McCormick Place for National Restaurant Association Restaurant, Hotel-Motel Show®?
Pure Exhibits has extensive experience with McCormick Place’s union regulations. Your dedicated project manager will coordinate all aspects of installation and dismantle with the appropriate unions, ensuring compliance and efficient setup/teardown. This includes managing schedules, submitting necessary paperwork, and overseeing on-site crews to avoid delays and unexpected costs.
What is the typical timeline for securing a booth rental for National Restaurant Association Restaurant, Hotel-Motel Show®?
We recommend beginning the process 4-6 months before National Restaurant Association Restaurant, Hotel-Motel Show® to allow ample time for strategic planning, custom design, fabrication, and pre-show testing. While we can accommodate tighter schedules, earlier engagement ensures the most comprehensive and stress-free experience, especially for larger or more complex exhibits.
What is included in the fixed-price quote for a National Restaurant Association Restaurant, Hotel-Motel Show® booth rental?
Our fixed-price quotes are all-inclusive, covering custom design, fabrication, high-quality graphics, round-trip shipping to McCormick Place, full installation and dismantle services, and on-site project management. This comprehensive approach means no hidden fees or surprise invoices, providing complete budget certainty for your National Restaurant Association Restaurant, Hotel-Motel Show® participation.
Can Pure Exhibits help with specific Food & Beverage equipment setup or utility requirements at McCormick Place?
Yes, our project managers are skilled in coordinating specialized requirements. We will work with you to identify all necessary utilities—such as power, water, drainage, and gas—and integrate them into the booth design. We also coordinate with McCormick Place’s designated service providers to ensure all F&B equipment is properly installed and functional for your demonstrations.
What if there are last-minute changes or unexpected issues during National Restaurant Association Restaurant, Hotel-Motel Show®?
Our dedicated on-site project manager for National Restaurant Association Restaurant, Hotel-Motel Show® is your direct point of contact for any last-minute needs or unforeseen issues. With our in-house production capabilities, we are often able to facilitate rapid adjustments or provide immediate support, minimizing disruption and ensuring your exhibit runs smoothly.
Do you offer storage or refurbishment options for booths after National Restaurant Association Restaurant, Hotel-Motel Show®?
We offer various post-show services, including secure storage for future use and refurbishment options to update graphics or modify elements for subsequent events. This allows you to maximize the lifespan and return on investment of your custom exhibit, ensuring it remains impactful for multiple shows.

Have another question? Contact our team

More Trade Show Booth Rentals

Pure Exhibits provides turnkey booth rentals for trade shows across the country. Explore other shows where we can help you make an impact.

Looking for booth rentals for National Restaurant Association Restaurant, Hotel-Motel Show®? Pure Exhibits also serves exhibitors at trade shows throughout Chicago and across the nation. Our turnkey booth rental solutions include custom design, fabrication, shipping, installation, and on-site support—everything you need for a successful exhibition.

Get Your National Restaurant Association Restaurant, Hotel-Motel Show® Booth Rental Quote

Let’s discuss your specific National Restaurant Association Restaurant, Hotel-Motel Show® requirements and craft a custom exhibit strategy for McCormick Place.

📞
Call us (800) 379-8451
✉️
Email us info@purexhibits.com

Free consultation · No obligation · Response within 24 hours

Ask About Pure Exhibits

Copy the prompt below

📋 Prompt auto-copied! Now click "Open " and paste it (Ctrl+V or Cmd+V)
Open →