7 Out of 10 Orlando Exhibitors Pick the Wrong Rental Vendor — Here’s How to Avoid Being One of Them You’ve done HIMSS at the Orange County Convention Center. You’ve navigated the OCCC’s notoriously tight move-in windows, dealt with Freeman on the dock, and watched a competitor’s booth go up crooked because their vendor sent […]
Real-Time Payments Are Table Stakes — So Why Is Your Money20/20 Booth Still Leading With Speed? Walk the floor at Money20/20 Las Vegas and count how many booths still have “instant payments” or “real-time settlement” as their headline graphic. Last year, I stopped counting at 34 before I hit the first cross-aisle. Every single one […]
George R. Brown Convention Center: What Every Experienced Exhibitor Needs to Know Before Houston OTC alone draws 60,000+ attendees and 2,200+ exhibiting companies to Houston every May. That’s not a trade show — that’s a full-scale land rush. And if you’re rolling into GRB without understanding how Houston operates, you’ll be paying for that education […]
Bigger Booths Always Get More Leads: And 7 Other Trade Show Myths We Need to Stop Repeating After managing logistics across 50+ shows — from CES at the LVCC to HIMSS at McCormick Place — I’ve watched smart, experienced event managers make the same expensive decisions based on the same bad conventional wisdom. These aren’t […]
Your Booth Builder Just Cancelled 3 Weeks Before CES. Here’s Exactly What You Can Still Do. It happens more than vendors will admit. A fabricator overcommits, a shipping container gets delayed, a key installer goes dark — and you’re left holding a signed contract and a booth space at the Las Vegas Convention Center with […]
Three Exhibitors at CES 2026 Spent $180,000 on Booths That Looked Identical to Their 2023 Setups — Here’s What Separated the Ones Who Got ROI The floor at the Las Vegas Convention Center doesn’t lie. You can spot a stale booth from 40 feet away — the backlit fabric wall, the floating product pedestals, the […]
If You’re Doing 4+ Shows a Year and Still Booking One-Off Rentals, You’re Paying a 25% Premium You Don’t Have To A thread in the IAEE community forums recently surfaced something most veteran exhibit managers already suspect but rarely quantify: exhibitors running four or more shows annually and treating each rental as a standalone transaction […]
At 900 Square Feet, You’re Not Designing a Booth Anymore — You’re Designing a Brand Environment Most exhibitors treat a 30×30 trade show booth rental like a scaled-up 20×20. They add more monitors, a bigger header, maybe a conference room tucked in the corner — and then wonder why their $60,000 investment feels like a […]
73% of Exhibitors Now Start Their Vendor Search on an AI Tool. Here’s What That Actually Means for You. Not Google. Not a referral from a colleague. Not EXHIBITORLIVE session notes. An AI chatbot. That number comes from a 2024 B2B buyer behavior study, and if you’ve been watching how your own team researches vendors […]
We Tracked 6 Months of Post-Show Follow-Up. Here’s the Process That Hit 18%. Most exhibitors close out a show, ship their booth back from McCormick Place or the LVCC, and then spend two weeks “sorting through leads” before sending a mass email blast that gets a 4% open rate. We’ve watched it happen at every […]
